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The Official Publication of the
Tavern League of Wisconsin |
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On Premise magazine is a bi-monthly publication for owners, managers, and employees of taverns, restaurants, resorts, hotel/motel lounges and nightclubs. On Premise magazine provides a unique mixture of articles dealing with relevant topics in the industry. Features include information about on premise laws, marketing and promotions, profiles of successful operations, and people within the hospitality industry.
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Targeted readership
FULL COLOR format
Bi-monthly issues
Annual Membership Directory & Buyers Guide distributed in January
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Circulation |
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On Premise is mailed to each member of the Tavern League of Wisconsin, legislators, potential members of the Tavern League of Wisconsin, newspaper editors, and other important people concerned with the on premise industry.
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Advertising Rates EFFECTIVE JAN. 2007 |
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| SPECIAL OFFER: Any advertiser with a 3X or more contract will receive a 10% DISCOUNT on a TLW trade show booth. |
Front Cover Position Available (including Feature Story) .... $2,500
Insert Rates: available upon request
Agency Commissions: An agency commission of 15% is allowed to publisher recognized agencies on space only.
Reprints: On Premise magazine offers a reprint service on any article or advertisement published. These can be used as mailers to vendors or customers, enclosures with sales literature or annual reports, or as hand-outs at trade conventions.
Classified Ads: $40 minimum up to 8 lines. Additional lines $5 per line.
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Mechanical Requirements |
| Ad Dimensions (width by height) |
| FULL PAGE |
7-3/8" x 9-7/8" (Live print area) |
| 2/3 PAGE |
Vertical: 4-7/8" x 9-7/8" |
| 1/2 PAGE |
Horizontal: 7-3/8" X 4-7/8", Vertical: 4-7/8" x 7-3/8" |
| 1/3 PAGE |
Horizontal: 4-7/8" x 4-7/8", Vertical: 2-3/8" x 9-7/8" |
| 1/4 PAGE |
Horizontal: 4-7/8" x 3-5/8", Vertical: 2-3/8" x 7-3/8" |
| 1/6 PAGE |
Horizontal: 4-7/8" x 2-3/8", Vertical: 2-3/8" x 4-7/8" |
| 1/8 PAGE |
Horizontal: 3-5/8" x 2-3/8", Vertical: 2-3/8" x 3-5/8" |
| Magazine trim size: 8-1/2" x 11 ", Bleed: 8-3/4" x 11-1/4" |
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SUBMISSION REQUIREMENTS: Platform: Macintosh (preferred) or Windows. DiskFormat: CD. File Format: Only QuarkXPress, Illustrator (saved as .eps), Photoshop (saved as .tif or .eps), or a pdf file. Electronic Ad Submission Checklist: Verify ad dimensions. Don’t use color if adis black-only. Make sure color ads are converted to CMYK. Copy all materials to disk (include all placedgraphics, scans, logos). Include all fonts on disk. LASER PROOF REQUIRED FOR ALL ADS.
NOTE: Any ads not supplied properly could incur additional charges. Slack Attack Communications will gladly design your ad. Call Barbara Slack for cost estimates.
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Contact Information |
For advertising information contact:
Barbara Slack
Slack Attack Communications
P.O. Box 6096, 5113 Monona Drive
Madison, Wisconsin 53716
608-222-7630
Fax: 608-222-0262
 bslack@slackattack.com
or
Heidi Beich
Slack Attack Communications
P.O. Box 6096, 5113 Monona Drive
Madison, Wisconsin 53716
608-222-7630, Ext. 10
Fax: 608-222-0262
heidi@slackattack.comor
Tavern League of Wisconsin, Inc.
2817 Fish Hatchery Rd., Madison, WI 53713
608-270-8591
info@tlw.org
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