Wisconsin Constructor Magazine

The Official Publication of the
Associated General Contractors of Wisconsin, Inc.

Wisconsin Constructor is a quarterly magazine created for construction industry professionals throughout the state. It is an essential communication tool filled with information on the Wisconsin construction industry, including sections on legal, labor, education and training, safety, and legislative issues. The tightly-targeted readership — consisting of general contractors, specialty contractors, suppliers of materials and services, and purchasers of construction services — turns to the Wisconsin Constructor for valuable news and commentary vital to the industry.

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2010 Advertising Deadlines
   

2010 iSSUE 1

Ad space deadline: Feb. 10, 2010
Electronic ad disk & proof due: Feb. 17, 2010

2010 ISSUE 2

Ad space deadline: May 12, 2010
Electronic ad disk & proof due: May 19, 2010

2010 ISSUE 3

Ad space deadline: Aug. 11, 2010
Electronic ad disk & proof due: Aug. 18, 2010

2010 ISSUE 4

Ad space deadline: Dec. 15, 2010
Electronic ad disk & proof due: Dec. 22, 2010


Circulation
 
Wisconsin Constructor is mailed to each member of the AGC of Wisconsin, appropriate non-member construction companies, state, county and city government officials, legislators, and owners who utilize construction services.

Professional Card
 
The “Professional Card” section offers an exciting and affordable opportunity to promote your company, products and/or services to the Wisconsin construction industry. Include your business in the “Professional Card” section of each issue of Wisconsin Constructor throughout the year for $435.00 (includes production).

Dimensions of a "Professional Card" are 3-1/2" wide x 1-1/2" high. Your advertisement can include your logo, slogan and key information about your business. Ads are listed alphabetically.


Contact Information
 
For advertising information contact:

Beth Vander Grinten
Slack Attack Communications

P.O. Box 6096, 5113 Monona Drive
Madison, Wisconsin 53716
608-235-2882
Fax: 608-222-0262

bethv@slackattack.com

Advertising Rates EFFECTIVE JANUARY 2010
BLACK & WHITE 1X 2X 4X
FULL PAGE $1,215.00 $1,055.00 $960.00
2/3 PAGE $1,000.00 $910.00 $825.00
1/2 PAGE $715.00 $650.00 $590.00
1/3 PAGE $600.00 $545.00 $500.00
1/4 PAGE $480.00 $435.00 $400.00
1/6 PAGE $370.00 $335.00 $305.00
All rates are net.

PREFERRED POSITION
Back cover, four color: $1,810.00.
Inside back cover and inside front cover, four color: $1620.00

INSERTS
2 page insert (1 leaf): $950.00
4 page insert (2 leaves): $1,575.00
Inserts must be delivered prepaid to Slack Attack Communications

COLOR
One PMS color: $200.00
Four color: $600.00
Wisconsin Constructor is not responsible for color match unless a Matchprint is furnished with order.

Mechanical Requirements
Ad Dimensions (width by height)
FULL PAGE 7-3/8" x 9-7/8"
2/3 PAGE Vertical: 4-7/8" x 9-7/8"
1/2 PAGE Horizontal: 7-3/8" X 4-7/8", Vertical: 4-7/8" x 7-3/8"
1/3 PAGE Horizontal: 4-7/8" x 4-7/8", Vertical: 2-3/8" x 9-7/8"
1/4 PAGE Horizontal: 4-7/8" x 3-5/8", Vertical: 2-3/8" x 7-3/8"
1/6 PAGE Horizontal: 4-7/8" x 2-3/8", Vertical: 2-3/8" x 4-7/8"
1/8 PAGE Vertical: 2-3/8" x 3-5/8"
Magazine trim size: 8-3/8" x 10-7/8", Bleed: 8-5/8" x 11-1/8"

SUBMISSION REQUIREMENTS: All ads must be submitted electronically. Films or reflective camera-ready art are NOT accepted.

Platform: Macintosh (preferred) or Windows.

Disk Format: CD or DVD. Please do not send ads by e-mail unless converted to a high-resolution pdf file (file size should be less than 2MB).

File Format: QuarkXPress (and Illustrator or Photoshop if saved as eps or tif). Ads created in any other program MUST be converted to a hi-res pdf file before submission.

Electronic Ad Submission Checklist: Verify ad dimensions. Don't use color if ad is black-only. Copy all materials to disk (include all placed graphics, scans, logos). Include all fonts on disk. LASER PROOF OF AD MUST BE SUBMITTED WITH DISK.

NOTE: Any ads not submitted according to the above specifications could incur additional charges.

 
© 2010 SLACK ATTACK COMMUNICATIONS, All Rights Reserved | Madison, Wisconsin | 608.222.7630